Hiding in the bush, trying to stay un-noticed will usually get you sub par results.
What exactly do I mean?
If you’re one of those affiliate marketers that is always looking for a secret niche that’s never been tapped by another marketer so you can make your millions you’re scraping at the bottom of an almost empty barrel.
NOTE: I’m not saying that there are no un-developed or under developed markets out there, because their are. How ever you’ll spend a lot of time looking for them. I’m going to give you two tips today as an alternative to looking for that hidden niche to go after the big money where it’s already being made.
Make a better mouse trap
Yup that’s right, the ol tried and tested method of improving on someone else’s products, systems or concept. This works like a charm in the affiliate marketing world for those that are willing to spend the time, risk failure (or huge success) and get back up and do it again if it doesn’t work.
What exactly am I talking about?
I’m talking about searching for new and unique methods of marketing affiliate offers. This could be
- creating a unique community for a specific niche of people (maybe a new social media website, or video sharing site)
- creating a unique bonus product to go along with the product(s) you’re promoting (maybe a manual to help the buyer get up to speed with their new item more quickly, or a set of videos on how to get the most out of the product or service)
- Going offline to promote specific offers in offline advertising or even selling direct to consumers or businesses (I’m going to create a post about this one day, I have some great ideas on how this could work well for many scenarios)
Go Head to Head… well almost
The big markets like Weight loss, Web Hosting, and pretty much anything in the sub prime market are crazy competitive. How ever that doesn’t mean there isn’t room some where for you to make a buck.
here’s why it’s worth looking at the hyper competitive markets.
1.)They’re hyper competitive for a reason. There’s lots of money being spent here, therefore there’s lots of competition. You can get your small piece of the huge pie.
2.)Some of these markets are never satisfied. Customers are continually looking for new products to replace or do a better job then the old ones. (Think Golf)
3.)There’s a ton of traffic and also key terms to target you just need to carve out your little piece of the market
Getting unique with your key word research, and not just going after the same old terms as everyone else is the key to being successful in a hyper competitive market. Don’t be scared though, if you put the work in you can grab a nice piece of some of the action.
Both of these methods allow you to start getting traffic in competitive niches where conversions and traffic are out of this world.
Think about it this way, would you rather be fishing in a pond where you know there are hundreds of thousands of fish (Pretty good chance you’ll catch something) or a lake that maybe has a dozen or so fish in it?
Sure you might catch a fish in that second scenario, but you might be waiting a while. You’re going to have to try different areas, maybe even different baits. While in the pond with thousands of fish, you can probably dip your hook in just about any where and pull something out.
You’re job is now to find the best place on the side of that pond with thousands of fish so you can dip your net in and pull out a half a dozen every time.
Think outside the box, but go where the money is. That’s the moral of this post.
If you’re nervous about getting in competitive markets, or don’t know where to start stay close because that’s what I’m going to help you understand in the coming weeks and months with new posts.
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