The Affiliate Journey

More is better, but it’s gotta be of the right stuff. That sentence might be a bit confusing, but bare with me while I explain it in the context of article marketing.

If you submit the same article to hundreds of article directories you’re actually diluting the effectiveness of that article.

WHY? Well the same thing on hundreds of different sites isn’t going to

a.) Get indexed
b.) get ranked in the SERPS

So what can you do about it?

I’ve been following a simple routine for each article I distribute I wanted to share with you today that will help you increase the number of articles you get ranked, the number of visitors you can get from an article, and of course the power of that back link you can get from an article directory in your bio box.

I’m going to give you two methods, one is the full-blown method I outsource for each of my articles, the second is a good alternative if you don’t have the time.

Re-write paragraphs and Titles

The first step is to break your article into paragraphs. I then re-write each paragraph twice, and the title usually 5-7 times.

Bio Boxes

Now re-write your bio box for that article a few times using slightly different anchor text for each keyword or use totally different links all together in each one. Make 3-5 bio boxes.

Mix and Match

Now with each submission grab one version of each paragraph, one title variation and one bio box. BAM! You now have a semi unique article, with unique links back to your website.

The benefit: First off you have a better chance of that article getting indexed and ranked for the key word it was written about because the exact same article isn’t going to be published on 50 other article directories. Secondly, the bio boxes are now randomized so you’ve increased your back link power.

EXAMPLE: Say you were going to link to “red widget review” or even better let’s say you were going to link to SEO elite review, a page on your site that reviews Brad Callen’s product SEO elite.

You could randomize how you link to that page in each bio you write this way:

• SEO Elite Review
• Review of SEO Elite
• Review on SEO Elite
• SEO Elite reviews

You get my point, it looks more natural and you’re going to be helping that page rank for a lot more variety of terms then just the ‘SEO elite review’ term. This is smart in the long run as you want links with varying anchor text for each page.

This is how I’ve been article marketing, and I’ve seen good results with it, but I know it takes time and/or money to make it work. So below is a method you can do quicker, but I would suggest you try to get to this level at some point.

The Lazy Way

Rotate titles

Re-write your title 4-5 times and select a random title each time. This way not every title will be the same. Most article directories use the article title as the title tag for the page. Search engine spiders will figure out pretty quickly if there’s 100 versions of a page with the same title tag and the content looks the same that it’s probably the same article.

This is a quick change you can make to help improve the uniqueness of your article. If you have a bit more time I’d suggest even re-writing the first and last paragraphs of your articles and rotating those to help with a bit more uniqueness.

Rotate Bios

If nothing else always rotate your bio boxes. It’s some what of a waste to link the same article 50 times with the same anchor text to the exact same page. There may be experts that disagree, but I’d suggest varying it. My results suggest it works better for back linking.

I’m sure someone like Jerry West who tests hundreds of domains and concepts could be more conclusive about this, and me with my 20-30 domains don’t have the clout to perform huge tests, but just the common sense aspect of it suggests it should work.

So get out there and start article marketing more effectively. Do it a lot and do it consistently to get results.